Meet Akash Joshi and Ankur Pathak: The Co-Founders of IMAST
Akash Joshi and Ankur Pathak, the co-founders of IMAST, embarked on their entrepreneurial journey after a fruitful collaboration at Kirloskar Brothers Limited (KBL). Their tenure at KBL, marked by innovation and success, laid a solid foundation for their venture into the startup realm.
The Genesis of IMAST – A Vision Actualized
Inspired by their experiences at KBL, Akash and Ankur envisioned a comprehensive solution to unify diverse business functions into a single platform. Thus, in 2016, IMAST was born. Their expertise and insights gained at KBL formed the bedrock of IMAST's innovative approach to technology and business solutions.
Identifying the Void and Bridging the Gap
IMAST emerged from the challenges encountered while managing multiple vendors and consultants at KBL. Recognizing a significant gap in the market, Akash and Ankur conceptualized IMAST to streamline operations by integrating HR, Sales Operations, Customer Engagement, Distributor Management, and POS functions into one cohesive solution.
Introducing IMAST to the World
Following their tenure at KBL, Akash and Ankur leveraged their established networks to onboard initial clients such as Varuna Pumps and Kirloskar Oil Engines Limited. These early partnerships served as the testing ground for IMAST's solutions, leading to its official launch in 2020.
IMAST’s Steadfast Growth
Since its inception, IMAST has experienced remarkable success and expansion. With a dedication to delivering top-notch products and services, IMAST swiftly garnered over 100 clients, surpassing a valuation of 100 Crores. This solidifies its position as a premier tech-solution provider in India.
Navigating Challenges and Innovating: The Birth of IMAST 360
Amidst the pandemic's challenges, IMAST seized the opportunity to evolve and adapt. The integration of various modules during this period culminated in the creation of IMAST 360, showcasing the company's resilience and commitment to innovation.
IMAST’s Diverse Solutions Portfolio
IMAST's SAAS-based platform, IMAST 360, redefines business operations with modules such as DMS, SFA, Lead Management, Loyalty Management, and more. Additionally, the company offers specialized services like Loyalty Program Management, Manpower Outsourcing, and Reward Management.
The Strength of IMAST – A Cohesive Team and Unique Culture
IMAST thrives on the expertise of its 150+ skilled professionals and its supportive work environment. The company's dedication to offering end-to-end solutions and strategic support distinguishes it in the market.
IMAST’s Distinctive Positioning
IMAST sets itself apart as a holistic solution provider through IMAST 360. By actively engaging with clients in on-ground implementation, the company transcends traditional vendor-client relationships, positioning itself as a strategic partner.
Future Endeavors and Global Expansion
Looking forward, IMAST aims to achieve a robust revenue of 50 Crores in the next fiscal year. The company plans to expand its client base, surpassing 200 clients, and explore markets in the USA and UAE. Additionally, the integration of new product modules underscores IMAST's commitment to technological innovation.
A Message to Aspiring Entrepreneurs
Embrace challenges, innovate boldly, and foster transparent relationships. Take pride in bootstrapping, think globally, and view setbacks as valuable lessons. Enjoy the entrepreneurial journey—it's uniquely yours. Here's to resilience, innovation, and success!
